Dan Klein has a forthcoming paper (Independent Review) on "The Joys of Yiddish and Economics." Dan looks at the Leo Rosten classic as well as the essentials of Smithian-Hayekian economics and finds various parallel insights. Smith-Hayek famously noted the information content of prices and the useful embellishments of reputations -- whenever we buy or sell.
The characters that Rosten described were practical men and women. Survival was job #1. They could not afford to neglect practicalities. As such gathering information was fundamental. Where and when they could get it at low cost was part of survival. The humor is usually from the joy of recognition.
Thanks to the web, we now live in a sea of information. But we still engage in gossip (in person and on social media) because trust is always being tested. We network electronically as well as the old fashioned way. We seek (and find) the blend of networking opportunities (face-to-face as well as electronic) that works best for us in light of our personal situations.
It's really not so different from Rosten's characters and their situations.